Now there's an easier way to protect against illegal copying.

CopyBlock DVD Piracy Protection Technology

Affordable, dual DVD piracy protection that can increase DVD sales

Rovi's CopyBlock™ DVD copyrights piracy prevention technology is the key to achieving a high level of DVD piracy protection with minimal effort and cost. Added only at replication, CopyBlock anti piracy technology offers highly effective double DVD piracy protection - at a very affordable price. With the ability to deter the top two DVD piracy methods used by casual home copiers - ripping to a PC and recording from a CE device to a DVD recorder - this DVD piracy protection technology can help improve DVD revenues.

Whether you're a content producer or a replicator, CopyBlock DVD copyrights protection technology can help improve your bottom line. Content producers can convert would-be DVD copiers into buyers. Replicators can help facilitate the copy protection process for content producers and differentiate their services by offering CopyBlock.

CopyBlock DVD copyrights protection technology delivers rip deterrence (thwarting freeware ripper programs) and anti-copy technology (copying via the analog "out" port in CE devices) based on Rovi's industry-leading technologies. CopyBlock piracy protection technology is tested on hundreds of DVD players in multiple independent test labs to help ensure playability and high quality.

Still not convinced that CopyBlock DVD piracy prevention is for you? Here are a few more reasons why now is the time to consider Rovi's DVD piracy protection solutions:

Casual DVD piracy - home copying - is mainstream. Illegal ripping programs are available on the Internet for free.
CSS protection mandated for DVDs has long been compromised by free ripper programs. Numerous popular and free ripping programs can easily circumvent CSS. Added DVD copyrights protection is needed to frustrate casual theft.
Casual DVD pirates may try a few methods to copy, but most are non-technical and won't spend more than 30 minutes trying to copy. Simply put, when frustrated from copying or ripping a DVD, more than two thirds say that they'll usually buy the DVD.

Source: Futuresource Consulting, LLC, June 2008; contact Rovi for more information on consumer behavior research and methods.

Dual protection
CopyBlock delivers dual protection based on Rovi's industry-leading rip deterrence (thwarting freeware ripper programs) and ACP anti-copy technology (copying via the analog "out" port in CE devices). This combination provides comprehensive protection against the most popular methods used by casual pirates and the significant damage they do to your DVD sales revenues.

Fast and easy
Since CopyBlock is added during replication, there's no extra paperwork or added time for delivery of your DVDs. And, CopyBlock is compatible with a wide variety of authoring styles. Other technology vendors can't enable you to apply content protection at replication to such a wide variety of file formats and physical media.

Playability and high quality
CopyBlock is tested on hundreds of DVD players in multiple independent test labs. Its ACP anti-copy protection is widely supported by CE devices, PCs and integrated circuits, in a worldwide ecosystem of ACP-certified and compliant consumer electronics hardware. As a result, CopyBlock is transparent to the consumer. Your customers will experience your content as you intend, and they won't know CopyBlock is present (unless they try to rip or copy your DVD).

Cost-effective
CopyBlock is affordable at just a few cents per disc, and it's as simple as a checkmark on the replication order form - no complexity is added to the customer order process for replicators and content producers alike.

Your customers value your DVD content and are willing to pay for it. But sometimes, they might also make a few copies for friends or neighbors. They may not equate DVD copying with theft, yet that action does rob you of sales revenues.

CopyBlock provides two modes of protection instead of just one - and it presents a high barrier for the casual pirate. If you present a high enough barrier to copying, you can turn would-be copiers into paying customers.

In addition, CopyBlock provides a much higher level of protection than CSS. CSS protection mandated for DVDs has long been compromised by free ripper programs. Unlike CSS, CopyBlock inhibits casual copying from a DVD player to a DVD recorder (analog) and it frustrates freeware and shareware ripper programs.

With CopyBlock, you can leverage some of the same Rovi technologies that are trusted by major motion picture studios to protect billions of DVDs worldwide - at an affordable price. And, CopyBlock is transparent to your DVD consumer, so you can deter piracy without compromising quality.

Because CopyBlock is designed for application at replication, you won't lose time or add steps to author or master. Your DVD replicator takes care of everything.

If you want to offer your customers effective protection against the top two modes of casual piracy - ripping to a PC and recording from a CE device to a DVD recorder - at a very affordable price, add CopyBlock protection to your portfolio of customer services and your DVD replication process. CopyBlock not only enables you to help your content producers protect their DVD revenues, but it also helps you differentiate your services.

Designed with your customers in mind, CopyBlock is an ideal solution for the high volume business you do overall, but especially with independent and special interest content producers who may be working with smaller budgets.

CopyBlock adds little to no complexity or time to your workflow - it is incorporated into your sales order and manufacturing replication processes. In addition, it's very affordably priced.

CopyBlock Addresses Replicators' Toughest Challenges

Your customers are price- and service-driven. It can be difficult to differentiate on both quality and service while keeping prices low.
Any complexity in the order process could slow you down or introduce errors.
Rapid delivery of quality product is critical to your success.
Quality service in handling your customers' content is the mainstay of your business.